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Search’s Second Act?
Last week, a team at Kent State University announced it had solved a vexing question for lovers of the famous Rubik’s Cube: from any starting position — no matter how mixed-up the Cube may be — how...
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Everything I Know About the Beauty Business I Learned at Apple
Or, Why Steve Jobs is the Best Cosmetics Exec of All Last week was New York Fashion Week. A time when we are called forth to reflect on the fashion business and the technology business. Several years...
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The Search and Social Job Description
Increasingly search marketers are tapped to help a business or organization expand marketing initiatives into the realm of social networks — mainly because search marketers have the unique ability to...
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Advertising vs. Publishing and the Rise of Performance Marketing
Advertising Week in New York Exposes Opportunities and Some Fears For those who toil in the marketing and advertising fields, no week is more exhilarating and exhausting as the annual Advertising...
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Awards Recognize Ads Targeting LGBTs
GLAAD Media Awards in Advertising Highlights the Best of Breed from Madison Avenue There are so many awards shows any more, it’s hard to get particularly excited about any one of them any longer....
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“Like” Activity Producing Results
Most people by now have seen the “Like” button — that little thumbs-up icon in Facebook that lets one user tell another the liked something they posted. When you click on that Like button, moreover,...
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ReadWriteWeb: Enterprise 2.0 Adoption: Does It Have To Be So Hard?
Great post by Giovanni Rodriguez on ReadWriteWeb . . . “Anyone who has spent any time in the enterprise 2.0 business – for me, it’s been five years – will admit this, if pressured: by far the greatest...
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Facebook Is Becoming Your Company’s New BFF
by Derek Gordon , Monday, December 6, 2010 If you caught “60 Minutes” last night on CBS, you saw Facebook founder and CEO Mark Zuckerberg talking about — while simultaneously launching — new changes to...
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New Year Prognostications from the Left Coast
Anyone living in the San Francisco Bay Area can tell you that we’re in the midst of yet another Silicon Valley bubble. Unlike past bubbles, which focused on Internet commerce or enterprise efficiency...
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Just-in-Time Getting Just-in-Timier
In its most recent earnings call Google talked about the success of its click-to-call ads, which are apparently “generating millions of calls every month.” By all reports, click-to-call in search...
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